By Lucas Santos on Unsplash
Invest in insurtech companies offering B2B solutions to MSMEs for shielding their businesses from operational and external risks. This is done by partnering with existing insurance and takaful companies to offer their technology platforms and solutions to the MSME market or by working directly with MSMEs to develop insurance products that meet their unique needs through direct-to-consumer models, allowing MSME owners to purchase and manage insurance online without going through traditional agents. Insurtech companies developing solutions for MSMEs generate revenue through subscription models, commission fees, a percentage of premiums, or through value-added services such as risk management. Examples of companies active in this space are:
PolicyStreet uses AI and machine learning to provide customized insurance products for individuals (i.e., car insurance, medical insurance) and businesses. Their WISE product uses RPA technology to provide instant and personalized insurance quotes for SMEs. PolicyStreet raised a total of USD 9.5 million in funding to date (42).
VSure.life is an insurtech company that uses AI and machine learning to provide personalized insurance products for individuals and SMEs. They offer a range of insurance products and use chatbots to assist customers. VSure.life has raised a total of USD 3.1 million in funding to date and has an average annual revenue of USD 6 million (43, 27).
FWD Takaful uses AI and machine learning to offer Shariah-compliant insurance products including life insurance, health insurance, and general insurance for individuals and businesses. In 2022, parent company FWD Group raised USD 200m in pre-IPO funding. The Group has raised USD 1.82 billion to date (44, 58).
MSIG Malaysia uses AI and machine learning to offer personalized insurance products for SMEs. They use data analytics to understand the needs and risks of small businesses and offer tailored coverage options. In 2021, MSIG Malaysia recorded a profit of USD 60.66 million (45).
Enhance MSMEs' financial stability and continuity through customised insurtech products, decrease business disruption risks, and increase national economic growth.